Punjab Secretary for Youth Affairs and Sports Fazal Ur Rehman presided over a meeting with graduates of the e-Rozgaar Programme, bringing together outstanding alumni from across Punjab to review the economic and professional impact of PITB’s flagship digital skills and freelancing initiative. Director General Sports and Youth Affairs Tariq Qureshi and PITB Director of Skills Development Wing Ahmad Islam Syan were also present at the session, reflecting the multi-institutional commitment to the programme that spans both the Punjab Youth Affairs and Sports Department and the Punjab Information Technology Board.
The meeting was structured around direct engagement with graduates, giving the programme’s leadership firsthand accounts of how e-Rozgaar has shaped the career trajectories, income levels, and professional confidence of young people across Punjab who participated in the training. Alumni shared success stories covering the development of in-demand digital skills, the transition into active freelancing on international platforms, and the financial growth they have achieved since completing the programme. The feedback session was designed not only to celebrate outcomes but to gather actionable insights that can inform the next phase of e-Rozgaar’s curriculum design, institutional partnerships, and outreach strategy as the programme continues to scale.
e-Rozgaar is PITB’s flagship digital empowerment initiative, designed to equip youth across Punjab with the skills needed to participate in the global digital economy through freelancing and remote work. The programme operates in partnership with public educational and training institutes across the province, extending its reach beyond urban centres to smaller cities and towns where access to quality digital skills training has historically been limited. Since its inception, e-Rozgaar has trained tens of thousands of young Punjabis in disciplines including graphic design, web development, digital marketing, video editing, and other high-demand freelancing skills, contributing directly to Pakistan’s growing freelancing export earnings which crossed $959 million during the first ten months of the current fiscal year.
The Secretary’s decision to personally chair a graduate feedback session reflects a governance approach that treats programme outcomes as an accountability matter rather than a statistical reporting exercise. By hearing directly from alumni about what worked, what could be improved, and what barriers they continue to face after graduation, the Punjab government is positioning e-Rozgaar as a living programme that evolves in response to ground-level feedback rather than a fixed curriculum delivered on a repeat cycle. As Pakistan moves toward its target of training one million people in digital skills over the next three years, established programmes like e-Rozgaar with proven track records and institutional infrastructure represent the most scalable foundation from which that national ambition can be realistically delivered.
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