Samsung has officially confirmed that its next Galaxy Unpacked event will take place on July 22 in London, where the company is expected to unveil its first wider, book style foldable smartphone alongside a new premium Galaxy Z Fold 8 Ultra. The launch event will begin at 6 PM Pakistan Standard Time and will be streamed live through Samsung’s official website and YouTube channel, giving global audiences access to what is expected to be one of the year’s most closely watched technology events.
The company has not revealed the names of its upcoming devices, but said the event will introduce its latest Galaxy innovations, building on its leadership in foldable smartphones. Recent teasers shared by Samsung, including a video carrying the tagline A New Shape Unfolds, hint at a foldable phone with a wider design, suggesting a significant shift for the Galaxy Z Fold lineup. According to recent leaks and rumours, Samsung is expected to introduce two book style foldable smartphones for the first time, marking a notable change in strategy for the company’s flagship folding devices.
The standard Galaxy Z Fold 8 is rumoured to feature a wider main display, offering a more practical aspect ratio for watching videos and using apps when unfolded, though reports suggest Samsung may reduce the rear camera setup from three cameras on the Galaxy Z Fold 7 to two cameras in order to manage production costs. The second model, expected to be called the Galaxy Z Fold 8 Ultra, is rumoured to become the premium option in Samsung’s foldable lineup, featuring improved display technology with a less noticeable crease, an upgraded Snapdragon 8 Elite Gen 5 processor, three rear cameras, and faster charging support. Although these specifications have not been officially confirmed, launching two book style foldables at the same event would mark a first for Samsung.
According to earlier leaks, the wider Galaxy Z Fold 8 is expected to launch cheaper than the outgoing Galaxy Z Fold 7, positioning it as the lower tier offering in the lineup, while the Galaxy Z Fold 8 Ultra is expected to carry a higher price tag as the most premium option in the series. Samsung is also widely expected to announce the Galaxy Z Flip 8 during the event, with the clamshell foldable rumoured to bring a redesigned hinge, improved performance, and a lighter body, though reports indicate that major design changes may be limited this year, partly due to ongoing global RAM supply constraints affecting component costs across the smartphone industry.
In addition to its foldable smartphones, Samsung may also introduce new wearable devices during Galaxy Unpacked, with possible announcements including the Galaxy Watch 9, Galaxy Watch Ultra 2, and the company’s long rumoured Android XR smart glasses, though some of these products could be held back for a separate launch later in the year. The event marks Samsung’s continued push to expand its foldable portfolio at a time when rivals including Apple are reportedly working on their own foldable devices, giving the company an opportunity to reinforce its position as the market leader in a segment it has led since introducing its first folding phone.
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