The most popular mobile network in Pakistan, Zong 4G, honours A. G. Chagla on this Independence Day by launching its much anticipated campaign, The Notes of Chagla.
The firm, which has a history of setting new standards, once again takes the lead as the first brand to honour A.G. Chagla, the author of the National Anthem.
Zong 4G joyfully celebrates 75 Years of Azaadi by presenting through the eyes of a little kid and the inspiration he finds in the National Anthem with the message of hope, optimism, and solidarity.
In the short video, a young man completing his musicology thesis is introduced to the viewer. His mother pushes him to learn more about Pakistan’s rich cultural history after witnessing his struggles.
The boy, intrigued, searches for that one perfect melody. He finds Pak Sarzameen, the National Anthem, which was written by A.G.
Chagla in 1949, only one year after he was appointed to the National Anthem Committee, while on this tour (NAC).
The protagonist of the movie, named “Celebrating 75 years of Azadi – The Notes of Chagla,” is given the ability to use digital technology to share the stories of unsung national heroes, both large and little.
The movie, which stars Shehryar Munawar and Simi Raheal, will be released on all of Zong 4G’s social media channels.
“We are committed to working towards uplifting Pakistan and paying tribute to the heroes who have and are working towards prosperity of the nation. By shining a light on real heroes that have made Pakistan their passion, we are encouraging millions to see the spirit and join hands with us to build a Digital Pakistan!” shared Zong spokesperson.
Zong’s 75th Independence Day campaign is evidence that digitalization is the present and future of the nation.
With the tagline of Let’s Get Digital, the company is demonstrating that through its commitment to harness the power of the digital network, it inherently evokes great sentiments of passion and zeal for a change in the country and inspires every Pakistani to contribute to the country’s success in whatever manner they can.
What a wonderful way to honor the National Anthem!