In what looks like a brand new development for the e-commerce sector in Pakistan, Bonanza Satrangi has introduced Augmented Reality (AR) and a set of innovative features on their website. One of the many innovative features the platform now offers is that customers can virtually try on products before placing orders.
Bonanza Satrangihas launched Augmented Reality (AR) and a series of groundbreaking features on their website in what looks like a brand new creation for the e-commerce sector in Pakistan.
The clothing brand made this shift to acquire better technical support, eliminate downtime and introduce some interactive shopping features that empower the customer.
This change was made by the clothing brand to obtain better technological support, reduce downtime, and incorporate some engaging shopping characteristics that inspire the consumer.
One of the many revolutionary features now offered by the platform is that before placing orders, customers can digitally try on goods.
Why Augmented Reality?
Augmented reality (AR) is an immersive experience that renders real-life objects with digital images or data. The new feature allows customers to upload their image with the aid of a camera and try cosmetic products.
This not only facilitates a hassle-free, upscale shopping experience, but also ensures that consumers make smarter purchase choices while remaining safe at home. What’s more, it is possible to share the looks generated with your friends and family!
It is not advisable to try on cosmetics before making a purchase in the current times in which the world is struggling to battle Covid-19. This is why Bonanza Satrangi has advanced and implemented AR technology in Pakistan for its customers.
Bonanza Satrangihas launched Augmented Reality (AR) and a series of groundbreaking features on their website in what looks like a brand new creation for the e-commerce sector in Pakistan.
One of the many revolutionary features now offered by the platform is that before placing orders, customers can digitally try on goods.
The clothing brand made this shift to acquire better technical support, eliminate downtime and introduce some interactive shopping features that empower the customer.
The website enables consumers to view each outfit in a full 360 view from the current uploaded catalog of the company. Interested shoppers will add the parts they want to purchase to their cart and checkout directly.
Reference links: images.dawn.com
