As Alibaba Group brings in tough competition for the ecommerce players in Pakistan, Yayvo,
Pakistan’s second-largest online retailer plans to bring more investors. Yayvo was founded in
2014. The ecommerce platform currently sells more than 150,000 products from detergent to
mobile phones and televisions.
The shareholders of the company also own Pakistan’s largest logistics company TCS that have a
network of more than 950 outlets that make about 500,000 deliveries a day.
It is reported that the e-commerce company has appointed advisers in order to help with the
fundraising. Yayvo’s head, Adam Dawood speaking to the local news said, “Yayvo aims to start meeting with potential investors in the Middle East and China next month.”
He added, “We want to bring in experts who can help us grow faster and bring in more money to the point that we can grow much, much faster. We are actually looking for the right investors who can come in, be very strategic investors, who can help out with our future plan.”
Reference Links: bloomberg.com