Golootlo has unveiled its latest innovation, the 1GO payment service, in collaboration with 1LINK and the State Bank of Pakistan’s RAAST initiative. The launch, marked by events in Islamabad, Lahore, and Karachi, also celebrated the achievements of Golootlo’s top merchants.
Designed to simplify digital payments, 1GO allows customers to use their PayPak debit cards for exclusive deals and discounts at over 30,000 merchants nationwide. This move aims to enhance financial inclusion and promote electronic payments in the country.
“We are excited to introduce 1GO, a game-changer for Pakistan’s digital payment landscape,” said Syed Ahsan Aslam, Managing Director of Golootlo. “Our partnership with 1LINK and the State Bank of Pakistan underscores our commitment to driving financial innovation.”
The launch comes amid Pakistan’s economic challenges, where Golootlo has emerged as a platform for consumers to save money and businesses to thrive. The company’s focus on digital transformation and collaboration with key stakeholders positions it as a leader in the country’s evolving fintech ecosystem.
