In an exclusive interview conducted in 2022, Hira Zainab, Secretary General of the Pakistan Software Houses Association for IT & ITES (P@SHA), shared her vision and strategies to transform Pakistan’s IT sector into a global leader. The discussion delved into the industry’s remarkable growth trajectory, its critical role in addressing Pakistan’s economic challenges, and P@SHA’s efforts to bridge the talent gap while advocating for industry-friendly policies.
A Growing Industry: The Numbers Speak
The IT sector in Pakistan has emerged as a powerhouse, employing over 600,000 professionals and freelancers. With 10,000+ registered companies contributing to a $2.6 billion export economy, the industry is the second-largest exporter in the country. Over the past five years, it has achieved a staggering 147% growth in exports, signaling its immense potential to drive job creation and economic resilience.
Hira Zainab attributes this success to P@SHA’s unwavering commitment to supporting the industry. As a key advocate, P@SHA has lobbied for policies like tax exemptions and the establishment of special technology zones, fostering an environment conducive to growth and innovation. Zainab emphasized,
“Our mission is to position Pakistan as a digital powerhouse. By promoting favorable policies and creating awareness, we are highlighting the transformative potential of this sector.”
Bridging the Skills Gap: A National Challenge
Despite the industry’s growth, Pakistan faces a significant challenge—a persistent skills gap. Zainab revealed that only 5-10% of university graduates are job-ready, leading to unfilled positions in a thriving market. Addressing this “digital skills emergency,” P@SHA has launched several initiatives:
- Academia Bridge Program: Industry experts teach university courses, equipping students with practical skills that lead to direct job placements.
- Consortium Training Initiative: In collaboration with the Pakistan Software Export Board and the Ministry of IT, this program has trained 4,000 unemployed graduates, focusing on scalability and workforce readiness.
Zainab highlighted,
“These programs not only create job opportunities but also strengthen industry-academia ties, paving the way for a more sustainable ecosystem.”
Expansion and Regional Inclusion
Recognizing the untapped potential of smaller cities, P@SHA has actively worked to decentralize IT opportunities. Regional chapters in cities like Bahawalpur, Skardu, and Gilgit have been instrumental in fostering innovation even in areas with limited resources. P@SHA’s plans to establish new chapters in cities like Fesad and Pish Abad further underscore its commitment to nationwide development.
The Global Stage: APAC ICT Awards 2023
Marking a historic milestone, Pakistan will host the Asia Pacific ICT Awards (APICTA) in December 2023. This event, expected to draw over 200 international leaders, showcases Pakistan’s IT prowess on a global platform. It follows the success of P@SHA’s FH AIC awards, which attracted 900 product applications and celebrated 80 winners, reinforcing the country’s position as an innovation hub.
A Transformative Vision for 2023 and Beyond
As the interview concluded, Zainab expressed optimism about the industry’s future. With increased collaboration among stakeholders and strengthened industry associations, P@SHA is poised for a transformative journey in 2023. She envisions the IT sector as a key driver of Pakistan’s economic recovery, ready to explode onto the global stage.
P@SHA’s efforts, from skill development to policy advocacy, underscore the pivotal role of the IT sector in reshaping Pakistan’s economic narrative. By addressing challenges and fostering growth, the organization is not just supporting an industry but building a legacy of innovation and opportunity for the nation.
For more insights and updates on Pakistan’s IT sector, stay tuned to our exclusive coverage of industry leaders and transformative initiatives.
