M &P Express Logistics has officially launched its new AI-powered chatbot, becoming the first courier company in Pakistan to introduce an automated digital assistant for customer interaction. The chatbot is now live on the company’s website, offering instant and continuous support to users around the clock. This AI solution is designed to enhance customer experience by handling inquiries such as parcel tracking, tariff calculations, and complaint submissions with speed and efficiency.
The chatbot is accessible 24/7 and built to deliver instant responses, eliminating the need for customers to wait in queues or depend on business hours for assistance. Whether someone is shipping a package or checking the delivery status of an existing one, the AI chatbot ensures that support is always just a click away. Its integration into the M&P platform reflects a shift in how customer service is evolving in the logistics industry through the use of emerging technologies.
Behind the development of this new tool is the IT team at M&P, including Syed Amjad Ahmed, Sufyan Rajput, Syeda Aleeza Moazzam, and Hamza Salman, who were acknowledged for creating the underlying AI framework. Their efforts were instrumental in building a smart, intuitive system capable of managing a wide range of customer needs through natural language interaction. Complimenting the technical side, the customer support team, led by Ms. Hina Ahmed, played a key role in making the interaction feel seamless and user-friendly. Their collaboration helped ensure that the AI chatbot mirrors the tone and quality of human support while increasing operational efficiency.
The implementation of this chatbot is part of M&P’s larger digital strategy to improve service delivery and make logistics more accessible and responsive. As customer expectations evolve, the demand for real-time support continues to grow. M&P’s decision to embed AI within its customer service operations reflects the company’s commitment to adapting and modernizing in response to these shifts. The chatbot can handle thousands of interactions simultaneously, which also helps reduce pressure on live support teams and speeds up resolution times.
M&P’s move signals a broader trend in the logistics sector, where automation and AI are increasingly being used to optimize customer-facing services. By integrating artificial intelligence into its existing digital infrastructure, M&P aims to create a more reliable, faster, and smoother service experience for its clients. Users are encouraged to try the AI assistant by visiting the M&P website at www.mulphilog.com, where they can explore its features and access instant support at any time.
This initiative represents a meaningful step in how logistics companies are redefining customer engagement using AI, setting new benchmarks for the industry in terms of service accessibility and operational agility.
