Pakistan IT Industry Association (P@SHA) and ComputerWorld Pakistan (CWPK), one of Pakistan’s oldest technology media brand, announced a landmark partnership last week. This strategic collaboration signifies a commitment to fostering collaboration and driving innovation within Pakistan’s dynamic tech sector.
The Memorandum of Understanding (MoU) establishes a framework for joint initiatives that will provide greater visibility and recognition for P@SHA members and industry stakeholders.
Key highlights from this partnership include comprehensive editorial coverage of P@SHA events, showcasing member companies and the continuous growth of the ICT sector of Pakistan.
Muhammad Zohaib Khan, Chairman of P@SHA at the signing ceremony of the MoU held at the Karachi Office, shares,
“This partnership is a significant step forward in empowering Pakistan’s tech ecosystem,” he said . “By combining our strengths, we can provide a powerful platform to showcase the ingenuity and talent of our members, while also fostering a more collaborative and vibrant tech landscape.”
Salaina Haroon, Managing Director/Editor shared,
“This industry collaboration marks a new chapter for both P@SHA and CWPK. With a shared commitment to innovation and collaboration, the partnership promises to deliver impactful initiatives that will propel Pakistan’s tech industry to even greater heights.”
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About P@SHA
P@SHA was formed in 1992 by a number of software and IT companies to create a functional trade association for the IT industry of Pakistan. Primary aim of the association was to form a strong cluster of IT and IT enabled companies that can lobby with the government to develop policies and initiatives that will encourage the development of the IT industry and attract more member companies to join the industry.
Over the last 3 decades, the scope and impact of the association scaled manyfold with four main pillars including, industry engagement, government relations, brand and global outreach, skill and capacity development. There are other industry sector initiatives as well as special initiatives taken up by the association to support the IT industry.
About ComputerWorld Pakistan
Launched in 1967 internationally, ComputerWorld is the oldest tech magazine/ media property in the world. In Pakistan, ComputerWorld was launched in 1995. Initially providing news to IT executives only, once CIO Pakistan its sister brand from the same family was launched, and took over the enterprise reporting domain in Pakistan, CWPK has emerged as a holistic technology media platform reporting everything tech in the country. It remains the oldest continuous IT publishing brand in the country and in 2025 is set to turn 30 years old, which will be its biggest benchmark and a legacy it hopes to continue for years to come. CWPK is part of the SPIN/IDG Wakhan media umbrella..
