Pakistan continues to position itself as a rising destination for digital investment and technology led innovation, with a renewed focus on emerging sectors such as PropTech and digital finance. Federal Minister for IT and Telecommunication Shaza Fatima Khawaja welcomed a high level business delegation from DAMAC Properties, led by Managing Director of Sales and Development Amira Sajwani, for discussions aligned with the country’s broader digital transformation priorities. The engagement reflected growing international interest in Pakistan’s expanding digital ecosystem, youthful talent base, and policy driven push toward technology enabled economic growth.
During the interaction, both sides explored areas of mutual collaboration with a particular emphasis on PropTech and asset tokenization as emerging opportunities within the real estate and investment landscape. Discussions highlighted how technology enabled real estate models can improve operational efficiency, transparency, and liquidity while opening new avenues for cross border investment. The delegation was briefed on Pakistan’s digital infrastructure progress and regulatory direction supporting innovation driven sectors, as well as the country’s ambition to integrate technology into traditional industries to unlock value and scale.
A key focus of the meeting was the potential for outsourcing and deeper collaboration with Pakistan’s digital workforce. Minister Shaza Fatima Khawaja emphasized the country’s strong pipeline of tech professionals, entrepreneurs, and startups that are increasingly contributing to global markets across software development, digital services, and platform based solutions. Pakistan’s youth driven tech ecosystem was presented as a competitive advantage, offering cost effective, skilled, and scalable talent for international firms seeking long term digital partnerships. The DAMAC delegation acknowledged the depth of local talent and the maturity of digital systems supporting innovation and enterprise growth.
The minister also shared insights into the government’s Digital Nation Pakistan vision, outlining initiatives designed to enhance digital inclusion, governance, and service delivery. Particular attention was given to women’s digital inclusion programs, reflecting the government’s commitment to expanding access to technology and financial tools for underserved segments of society. Progress was shared on the rollout of digital wallets for 500,000 women under the Prime Minister’s Ramadan Package through BISP, showcasing how digital platforms are being used to improve transparency, reach, and efficiency in social support programs. These initiatives were positioned as part of a broader strategy to strengthen trust in digital systems while fostering inclusive economic participation.
The DAMAC Properties delegation expressed confidence in Pakistan’s growing potential as a hub for technology led investment and innovation. They appreciated the scale of youth talent, the evolution of digital infrastructure, and the government’s focus on enabling frameworks that support new business models. The engagement reinforced Pakistan’s narrative as a market where real estate, finance, and technology can converge to create sustainable opportunities for global investors, startups, and digital enterprises alike, while aligning with national priorities for inclusive and innovation driven growth.
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