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MeriSehat.pk Revolutionizing Healthcare in Pakistan with AI

  • February 22, 2025
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MeriSehat.pk is quietly revolutionizing healthcare in Pakistan, blending artificial intelligence with medical innovation to provide accessible, high-quality care. The company recently caught national attention after a brief mention in a news article about its ambitious rollout of 3,000 free diabetes clinics. However, beneath that modest announcement lies a groundbreaking effort to reshape how Pakistanis experience healthcare.

Inside the company’s Karachi headquarters, the energy is palpable. A mix of engineers, doctors, product specialists, and strategists are collaborating at a pace that feels more akin to a high-growth tech startup than a traditional healthcare organization. The goal? To push the boundaries of what digital health can achieve in a country where infrastructure and regulatory frameworks remain largely undeveloped. One of the most striking aspects of MeriSehat.pk’s work is its commitment to AI-driven diagnostics. During a visit to the office, a product manager demonstrated a revolutionary feature—measuring blood pressure, oxygen saturation, and stress levels using just a smartphone camera. The technology, known as remote photoplethysmography (rPPG), detects microchanges on the surface of the skin to assess vital signs. The ease and immediacy of the process highlight the potential for AI to transform medical diagnostics in Pakistan.

Yet, the company’s ambitions go far beyond a single feature. Their HR team explains that hiring the right talent has been one of their biggest hurdles. Unlike traditional healthcare setups, MeriSehat.pk needs employees who operate at the intersection of health, AI, product design, and marketing. The team is developing AI models capable of predicting cardiovascular disease risks, analyzing X-rays via WhatsApp, and assessing cough severity based on voice changes—all innovations that could redefine Pakistan’s healthcare landscape. The company’s co-founder and CEO, Babar Rashid Khan, is deeply involved in this transformation. His leadership style is hands-on, with a clear emphasis on speed, testing, and iteration. In a real-time demonstration, he compared traditional hospital-grade blood pressure monitoring equipment with the app’s AI-driven readings. The results? A 98% match, proving the technology’s accuracy and potential to democratize healthcare access.

What sets MeriSehat.pk apart isn’t just its technological breakthroughs but also its workplace culture. Employees describe an environment that is intense yet deeply fulfilling. There is an unspoken agreement among team members that their work is about more than just career growth—it’s about making a tangible impact on millions of lives. A strategy manager noted that while the job demands long hours, it never feels like a grind because of the meaningfulness of the work. The company’s internal practices reflect its mission-driven ethos. Employees across all departments undergo training on the MeriSehat app to ensure that everyone, from marketing to engineering, understands the broader vision. Even casual conversations with the CEO can lead to real feedback and actionable insights. A playful but telling tradition also exists—on Friday nights, the team gathers for cricket, where the tech team is often allowed to win as a token of appreciation for their machine-learning contributions.

At the heart of MeriSehat.pk’s mission is a single north star metric: “Lives Saved.” Unlike conventional businesses that prioritize revenue growth or market share, MeriSehat.pk measures success by the real-world impact its technology has on people’s health. This philosophy sets the company apart in an industry where trust is just as crucial as innovation. Pakistan’s healthcare challenges remain significant, but MeriSehat.pk is proving that digital solutions can bridge critical gaps. With the right mix of technology, talent, and tenacity, the company is positioning itself as a leader in AI-driven healthcare, making the once-unimaginable a reality. If any organization can navigate these uncharted waters and redefine Pakistan’s medical landscape, it is likely this one.

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Launched in 1967 internationally, ComputerWorld is the oldest tech magazine/media property in the world. In Pakistan, ComputerWorld was launched in 1995. Initially providing news to IT executives only, once CIO Pakistan, its sister brand from the same family, was launched and took over the enterprise reporting domain in Pakistan, CWPK has emerged as a holistic technology media platform reporting everything tech in the country. It remains the oldest continuous IT publishing brand in the country and in 2025 is set to turn 30 years old, which will be its biggest benchmark and a legacy it hopes to continue for years to come. CWPK is part of the SPIN/IDG Wakhan media umbrella.
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