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Exclusive E-Commerce & Innovation Session by FPCCI

  • February 20, 2025
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Federation of Pakistan Chambers of Commerce and Industry (FPCCI), in collaboration with the She Trade and Economy Committee, the Innovation & Entrepreneurship Committee, and CSR Central, is set to host an exclusive session on e-commerce and innovation. With the support of Alibaba.com, this highly anticipated event will bring together leading industry experts to discuss the evolving landscape of digital trade and technology-driven commerce.

Scheduled for February 20, 2025, at the FPCCI House in Clifton, Karachi, the session will provide a platform for entrepreneurs, business professionals, and e-commerce enthusiasts to gain invaluable insights into emerging trends, digital marketing strategies, and global trade opportunities. With the increasing reliance on online marketplaces, the event aims to equip participants with the knowledge and tools necessary to succeed in a highly competitive digital economy.

The session will feature a series of expert-led discussions covering key aspects of e-commerce success. Sumra Tanvir, Founder & CEO of Peddle Solutions, will delve into the power of marketing and how businesses can leverage strategic branding to drive online sales. Ibrahim Abbas, Founder & CEO of Aameeq, will shed light on the transformative impact of Augmented Reality (AR) in the e-commerce sector, demonstrating how this cutting-edge technology enhances customer engagement and shopping experiences.

One of the most anticipated segments will be led by Muhammad Sadiq, Business Growth Manager at Alibaba.com Pakistan, who will discuss how Pakistani businesses can unlock global trade opportunities through Alibaba’s extensive digital marketplace. His session will be complemented by an insightful presentation by Maaz, Service Manager at Alibaba.com Pakistan, who will outline a structured 100-day success plan for Alibaba sellers, helping them optimize their presence on the platform and scale their businesses effectively.

The event will open with remarks from Ms. Shabana Asif, Convener of the She Trade and Economy Committee at FPCCI, who will set the stage for an engaging and informative discussion. A welcome note by Ms. Irum Fawad, Deputy Convener of the same committee, will further highlight the significance of digital trade in today’s economy. Closing remarks will be delivered by Ms. Faryal Asif, Convener of the Innovation & Entrepreneurship Committee, FPCCI, underscoring the importance of embracing innovation to drive business growth.

Attendees will also have the opportunity to network with industry leaders, gain practical knowledge from real-world case studies, and explore the future of digital commerce. To acknowledge participation, e-certificates will be available upon request for a nominal fee of Rs. 500.

With e-commerce rapidly transforming the business landscape, this session promises to be a valuable experience for entrepreneurs looking to enhance their digital trade expertise. Whether you’re a startup, an established business, or an aspiring online seller, this event will provide the insights and strategies needed to thrive in the evolving digital marketplace.

To register, visit the form here.

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