CarFirst has announced a partnership with C Square, which uses Genesys to help businesses offer a consistent, memorable customer experience across all touchpoints and improve their customer journey.
The Genesys platform, built by disruptors, is redefining the contact centre industry by bringing innovation to businesses of all sizes, all over the world. It’s the industry’s premier platform for combining voice and digital channels seamlessly, empowering agents, engaging customers, and improving overall company outcomes.
The agreement to transform CarFirst’s customer experience was signed at C Square’s Karachi headquarters. Both Raja Murad, CEO CarFirst, and Ahsan Mashkoor, CEO C Square, were present at the signing event.
“With our highly focused client-centric and result-oriented strategy, we decided to join hands with Genesys to assure digitally optimised customer solutions to deliver customer delight at each touchpoint,” stated Raja Murad, CEO of CarFirst.
“Our goal is to make the customer’s entire experience, from booking to purchasing, as fluid and painless as possible. As a result, we are certain that with the right mix of business partners, including C Square, we will be able to ensure our presence when it is needed and give considerably more effective solutions to our customers.”
“In today’s day where physical interactions are dying down and digital interactions are exponentially increasing, heavy digital footfall’s coming on to your website and social media platforms making it essential to rightly engage and understand customer needs in order to fulfil,” said Ahsan Mashkoor, CEO of C Square.
“It is critical for businesses to provide more tailored and focused solutions by gauging their interests and behaviours, as it has been shown that adopting a more CX-led focus led to 1.6 x higher brand awareness, 1.5 x more employee satisfaction, and nearly doubling the rates of customer retention, repeat purchases, and enhancing customer lifetime value.”
source: ProPakistani
